Paid Advertising Analytics platform
All your paid advertising data in one place. Collected, transformed, shared, exported.
Your marketing Data Hub
Power all your marketing analytics, reporting and data warehouse systems - from data aggregation and cleaning to data visualisation and exports.
All PPC Data in one place
From Sessions, Impressions, Clicks, Costs and ROAS to custom metrics, dimensions and advanced data transformations in one marketing data analytics platform.
Connect PPC data sources
Connect to any supported paid advertising platform and Google Analytics accounts. Report key metrics across all your marketing channels.
Over 300 pre-built datasets
Do not start from scratch. Use our fully configurable data templates. Combine SEO, PPC, Social and Sales data for higher Return on Ad Spend.
Clean and transform data
Use our business rules editor to build custom metrics and dimensions. Our FX converter supports over 140 world currencies.
Modify data processing logic
Create advanced data lookups and formulas to calculate complex fields: from campaign name updates to tax calculations.
Export to external systems
Octoboard supports data pipelines for BigQuery, Looker, Google Data Studio and Google Sheets
Control the data transfer process
Make sure every dataset is successfully delivered to your BI tool or Data Warehouse.
Secure Data Warehouse access
Send any dataset to Octoboard Data Warehouse. Hosted in EU. GDPR compliant.
Use BI tools to explore the data
Built for data analytics teams. Point your favorite BI tool to the data warehouse and start exploring.
Automate marketing reports and dashboards
Watch budgets and measure effectiveness of every dollar spent on paid advertising.
Multi-channel templates for every scenario
We created over 300 professional reports for you to use. Use our library of templates. Modify data reports or create them from scratch.
Enable white label client portal
Create and host white label client portal on your website. Use our library of templates, place your logo and send automated reports in seconds.
Share data view links
Create public and private dashboards and reports. Embed data views into any page of your website. Setup is very easy and does not require IT support.
Use OpenAI and ChatGPT to indentify data trends
Octoboard will constantly monitor data changes for you. We use ChatGPT and OpenAI to identify trends and send regular updates.
Connect once and enable our AI engine
We use our own machine learning algorithms to automatically discover trends that you may miss. Connect to your data and receive insights in your Email box.
